Brow Aesthetic
Digital gloss: Beauty-industry site that sells «premium»
Beauty studio needed a site that justifies high prices. Escape templated Instagram-visit cards to a full-fledged image resource.
Challenge
Create a portfolio site that justifies the high price of services. Move from templates to a premium image resource.
Problem & Challenge
Beauty lives by visuals. To sell, you need 4K before/after photos — but they slow sites down and kill the premium feel. 95% of clients come from Instagram on mobile.
Solution
AVIF/WebP next-gen formats, images 10x lighter. Lazy loading. Lots of white space, sticky «Book» CTA. Mobile-first, Retina-ready, swipe galleries.
Business Results
Site became a filter for non-target audience and a magnet for premium clients. Higher check — no «why so expensive» questions. Professional web presence (not Linktree) raises status above competitors.
"In beauty, a site is your mirror. If it's dirty or blurry, the client won't sit in your chair. In Brow Aesthetic I proved a site can be stunning and technically perfect. That's Digital Premium.
🚀 Why Choose Us?
- Premium design
- AVIF/WebP optimization
- mobile-first
- Retina
- SEO for images