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HR Synergy Fitness
Landing page Stack: WordPress, Custom Theme, Video Optimization

HR Synergy Fitness

Career in shape: recruiting for a premium fitness ecosystem.

An HR landing page for Synergy Fitness vacancies: trainers, administrators, and sales managers.

Goal

Create an HR landing page for trainers, administrators and sales managers on WordPress and motivate candidates to apply.

The problem

After the restaurant series the project had to switch to sport: dumbbells and treadmills instead of glasses. A fitness candidate values discipline, so the page needs clarity, dynamics and motivation rather than a “relaxed” design.

Solution

Dynamic video background — intense workout frames. Structure adapted for trainers (emphasis on certificates, experience). Video with fast motion usually «pixelates» when compressed — tuned codec for clear, smooth mobile image.

Result

The landing page extends the group's shared recruitment architecture to the fitness direction and keeps vacancies easy to update.

"

A proven WordPress structure was adapted to a different visual language and recruitment audience without complicating ongoing content management.

— Sergey Filatyev

What is included

  • Employer branding
  • career page
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